Jerald Fritz of ONE Media says if broadcasters can submit a petition to the commission this summer, the FCC may be able to conduct a rulemaking and give its blessing late this year or early next. That means TV stations could be on the air with the standard sometime in 2017, he adds.
Why move to ATSC 3.0? There are many answers to that question
Instead of looking at broadcasting as a antiquated service that should be stripped for spectrum, the FCC needs to start seeing it for what it is — an elegantly simple and inexpensive means of keeping every citizen in the national conversation. Instead of imposing burdensome new rules or tightening up restrictive old rules, the FCC should look for ways to lighten the regulatory load and strengthen the medium.
A billion dollars or more in royalties may be at stake when a new standard like ATSC 3.0 is developed that ultimately could lead to the sale of hundreds of millions of new televisions.
ATSC logoSo it should not be a surprise that companies have a substantial financial interest in seeing their own pieces of intellectual property written into the next-generation television standard.
What may come as a shock is that a company with a technical proposal under consideration would recognize the value of an element buried inside a competing proposal, advocate for its use and abandon what it initially proposed.
The ATSC 3.0 Technology Group 3 has approved technology proposed by One Media and China’s National Engineering Research Center as a critical part of ATSC 3.0’s modulation and error coding component known as the physical layer. “At the end of the day, what we have is a wireless, data-agnostic IP pipeline,” says Sinclair Broadcast Group’s Mark Aitken. “That means the bits that flow across the Internet can flow across our spectrum.”
Mobile-EAS is a powerful new tool for emergency alerting capability that is moving from the laboratory to the marketplace, building on the successful conclusion of a year-long nationwide pilot project.
Mobile-EAS is designed to leverage Mobile Digital TV broadcasting to deliver reliable, rich media alerts anywhere, anytime.
Harnessing the power of terrestrial broadcasting (and specifically Mobile Digital TV), the field-tested and proven new Mobile Emergency Alert System promises to significantly enhance the nation’s emergency preparedness for the public and first responders alike.
Dozens of players within the U.S. broadcast industry are behind two parallel efforts to make iPhones or iPads double as conventional television sets. The plan is to upgrade broadcasting infrastructure to beam out mobile-ready signals.
A consortium called Dyle TV—representing 18 broadcast groups, including Gannet, Hearst, Fox, Univision, ABC, NBC, and CBS—is farthest along in upgrading broadcast networks; it has completed upgrades on 90 TV stations, representing portions of markets covering 55 percent of the U.S. population. Dyle TV is expected to launch sometime later this year with a dongle that can be affixed to the accessory port of iPhones or iPads.
A second joint venture, Mobile500, represents much of the rest of the TV industry, with 437 stations, only 16 of whom have upgraded their networks. This group plans to launch a study October 1 of how people use the service—handing out dongles to 1,500 consumers in Seattle and Minneapolis, where several stations have upgraded.