Okay, a lot goes on in the course of the years of life that pass by. We are all shaped by our past, by what we have read and seen and have come to know as truths. It is in that spirit that I have started to assemble some of the informative news items, articles, discussions, proceedings, etc. and share them for the collective experience of their possible impact.
It is my sincerest hope that television broadcasters, the folks whose lives and souls and wealth and desires for a healthy and prosperous nation is in their very being, have the collective will and want to make a better future for ALL involved in this small and precious industry. And small it is. But much bigger than we are small, we are important for the future of this great experiment our founding fathers created for the well being of all. We must do more, be better, and stay at it longer to prevail. Bearing the truths of the world is not an easy business, and doing so is certainly not for the faint of heart.
So much for the rambling…
Here’s a good one to remember!
Ignore the obvious
Certainly, the report states well the case for TV stations being allowed to deliver IP services. No matter if one focuses on total revenue generated to the treasury, numbers of channels of data delivered or benefits to consumers and broadcasters, this solution seems attractive.
I admit to looking first at the needs of American viewers when it comes to video and suggest that broadcasters are best qualified to meet them. Several key data points from the survey similarly conclude that Sinclair has a good idea. The following seem pertinent:
The FCC’s National Broadband Plan targeted 120MHz of TV spectrum for reclamation and its predicted revenue generation. Yet, some experts say only 84MHz may be usable because of interference and border issues. If so, the amount of net spectrum available for mobile broadband might only increase by about 15 percent.
The need to serve an ever-increasing audience of new mobile users with data and video will not go away. In mid-November, Amazon announced it will begin providing Hulu Plus on its upcoming Kindle Fire tablet. Does anyone think other tablet manufacturers’ vendors won’t do likewise?
The Pew Excellence in Journalism has a new report titled “The Tablet Revolution and the future of news.” The report claims that 77 percent of tablet owners use them daily. More than 53 percent use them to view news daily. And, they spend 95 minutes daily on those devices. While many of these viewers are connected to WiFi, others rely on 3G and higher services — the type of spectrum FCC Chairman Julius Genachowski wants to take from broadcasters.
The Business Analytix report summarizes the dilemma, “… even if the total available spectrum is nearly doubled, and even if improvements in technology multiply the capacity of that spectrum fourfold, the eightfold increase in supply over the next 15 years would be dwarfed by the growth in demand: consumer mobile data traffic alone is projected to increase almost seventy-fold by 2026.”
In layman’s terms, the report is saying regulators can play spectrum grab all day, and it still won’t be enough to meet the growing demand.
Chairman Genachowski’s argument for reclaiming TV spectrum and selling it to the highest bidder reminds me of Netflix commercials. “What is two plus orange? Uh, twelve point three. Correct! What is the sixth Monday in December? Friday. Correct! How much money will Uncle Sam get from auctioning off television spectrum? A zillion dollars. Correct!”
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