AOL CEO Leads Charge to Pry Ad Dollars From TV – WSJ.com

AOL CEO Leads Charge to Pry Ad Dollars From TV

Automated Ad Exchanges Are Key to AOL Strategy to Woo TV Dollars to Online Video

By KEACH HAGEY

AOL Inc. Chief Executive Tim Armstrong stood on stage Monday amid thumping music and arty projections, once again playing cheerleader for an online video industry that is determined to pry advertising dollars away from television.

via AOL CEO Leads Charge to Pry Ad Dollars From TV – WSJ.com.

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