TMF Associates MSS blog » Cisco: castle deflated

Last year when Cisco released the 2012 mobile VNI forecast, I noted that they had been building castles in the air, and needed to put foundations under them. In particular I was concerned about substantial changes in the assumed share of offloaded traffic, which had changed dramatically between the 2011 and 2012 reports. Specifically, in 2011 Cisco had estimated that in 2010 21% of US smartphone and tablet traffic was offloaded from mobile-connected devices, i.e. apparently excluding WiFi-only tablets and that would increase to 30% by 2015. In 2012 they estimated that 49% of this traffic was offloaded in 2011 and that would decrease to 46% in 2016. Now in the latest report actually in the VNI tool stats, not the report itself, Cisco estimate that:

via TMF Associates MSS blog » Cisco: castle deflated.

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