Second Screens Now A Necessity At Sinclair | TVNewsCheck.com

The group owner’s engineering VP, Del Parks, says that while strategy and tactics are continually evolving for how to best incorporate desktops, laptops, tablets and smartphones, they are an extension of the station’s brand, “and because eyeballs are definitely there, we have to be there.”

via Second Screens Now A Necessity At Sinclair | TVNewsCheck.com.

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